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Why You Need Avocado In Your Skincare Routine

We’re no strangers to natural, food-inspired skincare. We love the idea of harnessing delicious ingredients that are good for you, both on the inside and out, to create fun and easy ways to make your skin look and feel amazing. While we don’t like to pick favorites, and even though Watermelon Glow was our first-born mask, there are just as many reasons we love using avocado in our skincare routine.

We created our Watermelon Glow Sleeping Mask to give people access to post-facial results (hydrating and smoothing) with the least amount of effort possible. While it’s amazing for all skin types, the lightweight gel texture is particularly effective for those with oily and combination to normal skin types. We heard from fans with more dry skin that they wished there was a product that would leave their skin just as smooth and bouncy, but would be even more heavy-duty—something that could give extra moisture and something with a more rich, luxurious texture. So we thought about what ingredient we could harness that would be powerful, moisturizing, and antioxidant-rich. After over a year of research, the choice was clear: Avocado.

This fruit gets its creamy texture from its abundance of healthy fatty acids. Your skin barrier, the outermost protective layer of your epidermis, is made up of dead skin cells that are held together by lipids and other naturally produced oils and moisturizing factors. The outer layer of your skin will just drink up the oils and nutrients you can find in avocado, like vitamin E, potassium and lecithin. These will all help to keep your skin barrier strong, which in turn means it can do its job even better.

Avocado’s creamy texture can also help to calm inflamed, irritated, and flaky skin due its high concentration of antioxidants. When used overnight, it cuddles skin in a blanket of hydration to soothe and revitalize stressed out, tired skin. Nourishing avocado extract and avocado oil is dry skin’s dream, helping to eliminate dry flakes and dull texture to give you a healthy, hydrated glow.

We only want to put out the most innovative, efficacious formulas possible, so we wanted to make sure that we sourced as many ingredients as we can directly from the source. During our research, we found four different forms of the superfruit—avocado fruit, avocado extract, avocado oil, and avocado butter. All of these can be combined to create the most luxurious, rich formula that feels amazing while also providing real, noticeable results.

Do you love avocado as much as we do? Tell us in the comments below!


Glow Recipe

Avocado Melt Retinol Eye Cream


Glow Recipe

Watermelon Glow Sleeping Mask


Glow Recipe

Avocado Ceramide Recovery Serum


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